I kind of fell into marketing. From selling a bunch of Groovy Chic cr*p I found in my bedroom in drive sales age 8, to opening my first shop at age 17, I’ve always loved that buzz of business. But I very quickly learnt that customers don’t fall out of thin air, you have to attract them.

So I dove head first into the world of marketing, and in the process, turned a failing market stall into a 6 figure high street interiors shop, with a band of loyal supporters.

I’ve always been a bit different. I left school at 16, opened a shop, skipped university, and spent the majority of my 20s travelling the world, running businesses, and seeking out adventure. During that time I spent over 10 years building brands across multiple industries – from commercial and residential design and build, to SaaS start-ups and international marketing agencies.

But my favourite work has always been supporting the small and growing businesses. The founders with a real passion for their work, and the grit (that I’ve experienced plenty of myself) that you need to succeed. So yes, when I’m not falling off a surf board, getting tied to the top of a moving aeroplane or exploring the food markets of Delhi, you’ll find me curled up with my laptop working on a new strategy, or fangirling over local businesses.

Because we all deserve to succeed, don’t we?